Your brand should be seen and selling on Amazon – and here’s why an agency is best to manage it

by | Feb 16, 2023

Amazon, the online marketplace gaining rapid ground in the Australian and New Zealand online retail space. 

Predicted by analysts to overtake eBay as Australia’s #1 retail site very soon, Amazon has invested heavily in local infrastructure, as well as its technological capabilities – giving Australian shoppers what they desire – choice, price and fast delivery. 

Around 12-24 months ago, many brands were asking themselves whether they should be seen on Amazon. Now the question being asked is ‘how do we get our brand on Amazon? 

Brands who have tried to set up their own Amazon store will already know – it’s complex, time consuming and resource thieving. 

Partnering with an Amazon Service Agency like TWENTY TWENTY immediately alleviates the stresses above and places brands in the hands of experts who have the right connections at Amazon. 

Top 5 reasons an Amazon Service Agency is the way to go: 

They’re the Experts: With a deep understanding of the entire Amazon platform, agencies already have the valuable insights and strategies to optimise product listings, pricing, and advertising campaigns – saving you time and money. 

You’ll save so much time: Getting an agency to focus on day-to-day tasks like inventory management, order fulfilment and customer service, creates more time for brands to work on the bigger picture, while Amazon is being taken care of in the background. 

Customised solutions just for you: When it comes to Amazon and marketplaces, it’s not always a one size fits all approach. Brands have different technology, integrators and warehousing set ups, a good agency will take time to ‘look under the hood’ and tailor services to the specific needs of a brand.

Data-driven insights: Don’t we all love data and insights? With access to impactful data, Agencies use analytics to monitor sales trends and identify opportunities for growth, helping clients to make the most of trends and stay ahead of the competition.

It’s budget-friendly: Partnering with an agency is cost-effective, as it eliminates the need for brands to hire and train in-house staff, purchase expensive software, or invest in marketing campaigns that don’t deliver results.

Want to know more about getting an Amazon Agency? Let’s Talk.  

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